Skip to content

Re-opening a cold relationship

Channel
Email
Use when
You have not been in contact for many months and want to reconnect.

Tip: Lead with the relationship, not a sales offer. If something went wrong before, acknowledge it briefly.

Fill every field before you send. Remove any line that does not apply, rather than leaving a field empty. Adjust the greeting to the time of day where your partner is.

Fill in the details

Details you enter are remembered on this device for your next template.

Your company name.
The partner's title, for example Mr., Mrs., Dr., Engr., Barr., Chief or Alhaji.
The partner's surname. Use first names only after the partner invites you to.
The subject you discussed or will discuss, in a few words.
A short, relevant update about your company.
The partner's company name, spelled exactly as they write it.
Your full name.
Your phone number with the +1 country code; add WhatsApp if you use it.

Preview

Subject: Greetings from {{MyCompany}}

Dear {{PartnerTitle}} {{Surname}},

I hope this message finds you and your family well. It has been some time since we last spoke, and I have often thought of our conversations about {{Topic}}.

Since then, {{OurNews}} I would very much like to hear how things are at {{PartnerCompany}}.

Would you be open to a short call in the coming weeks? There is no expectation; I would simply value the chance to reconnect.

Warm regards,

{{MyName}}

{{MyCompany}}

{{MyPhone}}

8 fields still to fill in.

From DealDialect (dealdialect.com) by Ayomide Adeyeye, licensed CC BY 4.0.